Visit From The Stork

Branding // website // social media // Print design

Visit from the stork is a charity based in Salford which supports young parents with advice and support around bringing up their children. The company approached me to discuss a rebrand. The aim of this project was to make the company more friendly and approachable and to encompass the new target of delivering mainly digital resources to parents. The outcome is to be used across multiple touch points, from social media and the website to print materials such as business cards and leaflets.

Visit From The Stork is an 'overarching brand' for the main projects, BOOBS (Be Open On Breastfeeding in Salford) which is a breastfeeding support project, Stork Store, an online and in person shop which serves as both a shop selling pre loved toys, clothes and baby items as well as a hub for support. They also run Stork Support, their core service, which gives nappies, milk and support to parents most in need in Salford and Greater Manchester.

You can find out more about VFTS and all of their projects at www.visitfromthestork.co.uk

In August 2023 I was asked to redesign Visit From The Stork’s website ready for their change to a charity, with the aim of better serving as a hub for people to make donations, learn more about their projects and for professionals to make referrals to their Stork Support service. Their website was built on wordpress already so it was a case of planning and building the architecture of the site, then adding images and copy elements provided by the client. The new website launched on the 1st October 2023, and thanks to ongoing Search engine optimisation work, their referrals have increased 3x since the relaunch.

Before and after redesign

Desktop website

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